Source: Vermont Department of Tourism & Marketing
An estimated 12.8 million visitors (20 times the state’s population) spent $1.9 billion in 2015 (vs. $1.46 billion in 2003). An important source of revenue for businesses, non-profits, and state taxes, seasonal variations in visitor traffic are affected by everything from market and demographic trends, snowfall and water quality.
Source: VTrans & Federal Highway Administration
Vehicle Miles Traveled is used as an indicator of general economic activity, with an assumption that a quarter of miles are work-related. This data broadly indicates trends in spending behaviors and recreational activity levels. The 2015 VMT data represents the highest level reported since 2010.
Source: Vermont Department of Taxes
Vermont has seen a steady rise in revenues based on taxes from meals, rooms and alcohol purchases in the state. This represents both visitor and resident spending.